Social media have become an exciting way to enhance your farm business’s marketing activities, allowing you, the owner, or manager, to connect directly with your audience. While a social media presence is almost expected of many businesses, many owners struggle with how to use the various tools to connect.
Whether you direct market your farm products and want to quickly and efficiently communicate with your customers or you just want to share your farm’s story with your neighbors and community, social media can serve as a powerful tool. Penn State Extension will be offering a 2-day Social Media Boot Camp for Ag Businesses on December 10 & 11, 2012 in Pittsburgh, PA.
During this 2-day boot camp, we’ll discuss the basics of several tools such as Twitter and Facebook and get you thinking about their strategic use. The first day of the workshop will be spent in a computer lab where you will begin developing your Facebook, Twitter, foursquare, and Yelp pages.
On the second day you will develop social media goals and objectives, a strategy for achieving those, and be introduced to tools for measuring and analyzing your social media impact. You’ll also hear from a farmer on their use of social media tools.
Save these dates – December 10 & 11. You can come for one or both days.
Register Online Today, Space is limited